It’s been more than five years since my last mascara post, and in that time I’ve bounced from Ardency Inn’s Punker (which was discontinued, and since then the brand seems to have ceased to exist completely) to Cover Girl Lash Blast to various trial-size “gift with purchase” tubes from Sephora that have all been extremely meh.
I’m pretty sure I discovered Thrive Causemetics through a Facebook ad (?!?!), because algorithms know by now that my primary interests in life are plus-size bras, dog harnesses, natural deodorant, and vegan cosmetics. I’m amazed I actually clicked over to their site from the ad, so I must have seen some comments that were convincingly enthusiastic. Anyway, however it happened, I would up reading about their founder, their giving program (and questions about the legitimacy of their giving program—which seems to be heading in the right direction), and a whole bunch of reviews.
I ordered a couple of products to give them a shot: Liquid Lash Extensions Mascara and Buildable Blur CC Cream. Buildable Blur turned out to be a total bust for me (it felt greasy on my dry skin and separated into clumps as it dried), so I was out five bucks for their “return fee,” but the mascara? The mascara was another story.
Initially, I thought I hated it. Liquid Lash Extensions is a tubing mascara, which means it forms little water-resistant “tubes” around your lashes that are easy to remove with water when combined with pressure, but otherwise stay perfectly intact for many, many hours. I’ve had disappointing experiences with tubing mascaras in the past, so I wasn’t surprised when I thought Liquid Lash Extensions was going to be another let down.
Here’s the deal: It takes practice to nail the application technique. After curling your lashes (unless your lashes are naturally curly, you lucky mammal), apply ONE coat of Liquid Lash Extensions while slightly wiggling the wand as you move outward toward the tips of your lashes. You need to move quickly, because there’s a short drying time. If you try to apply a second coat or comb out the first, you’re going to wind up with clumps and flakes. It took me at least four applications to get it right, but once I did? Love! LOVE. My lashes look full, dark, and long, with that “house centipede doing jazz hands” way that I like so much.
It holds curl well, thanks to the aforementioned short drying time. There is ZERO transference to lids (upper or lower!) throughout the day, to the point that I no longer need to use any primer on my lids. Absolutely no flaking, either, unless you vigorously rub your eyes, and even then, I feel like it’s not THAT bad. And my allergies have been atrocious this spring, too. Speaking of which, while my constantly-watering left eye (damn you, juniper pollen) has meant that I can’t wear any mascara on my lower lashes for the time being, shedding a few tears doesn’t seem to disrupt this mascara. Now, if you cry and rub your eyes, it’s going to come off—because that’s basically the removal technique.
That removal technique is my favorite part about Liquid Lash Extensions. If you’ve ever worn tubing mascara before, you know the deal. You don’t need any makeup remover with tubing mascara. Just splash some warm water on your face, and with wet fingertips, “pinch” your lashes gently and slide off the tubes. I know this sounds weird, but it makes sense in practice! All of the mascara comes off cleanly and completely with ease, and then you get to satisfyingly rinse the tiny black tubes (which you’ll be terrified are your actual eyelashes the first time!) down the drain. It’s SO nice to not have to tug at your eyes with remover and a cotton pad! I did that for YEARS as a waterproof mascara devotee.
Any questions about Liquid Lash Extensions? Feel free to ask! Have you tried any other Thrive Causemetics products? Tell me about them! I’m curious what the rest of their line is like.
FYI: Thrive has a referral program, and if I understand correctly, using this link should give you a credit of $10 that you can use toward an order of $50 or more. That’s not going to help if you just want to order the mascara, but I figured I’d include it here in case you’re interested in trying out any of their other products at the same time.